Neha Henna Artist
www.nehasmehandiart.com
March, 2016
UX/UI, Branding, Product Mockup
Henna is a paste made out of crushed leaves and twigs of henna plant. The paste can also be made from dried leaves of the plant by mixing it with hot water. When this paste is applied on skin (just like writing from a marker) and left for few hours, it leaves orange to dark maroon stain in the skin which fades away in 7 to 14 days.
The color palette reflects the traditional, bold and elegant aspect of Henna Art. The color green was picked to match the shades of henna plant in its organic form, the dark greenish blue is used as background color to complement some of the lighter colors used during web and print use.
The font choice was a san serif to match the brand mark and a secondary font was serif type to be used a supporting text which also brought modernism to the brand.